Salma Moukbil

Country General Manager

Jameel Motors Morocco

Jameel Motors
Jameel Motors
Jameel Motors

Salma Moukbil

Country General Manager

Jameel Motors Morocco

Salma Moukbil is General Manager of Jameel Motors Morocco, part of Abdul Latif Jameel, a collective of independent international, family-owned and diversified businesses, founded in 1945 by the late Abdul Latif Jameel.

Mrs. Moukbil oversees the operations and development of Toyota, Lexus, and MG Motor distributorship businesses across Morocco.

Prior to taking her current role, Mrs. Moukbil held a number of product, sales and marketing roles throughout Toyota Du Maroc.  Previously she worked in the energy industry.

Salma Moukbil has a bachelor’s degree in business administration (marketing/finance) from Al Akhawayn University, Morocco.  She speaks Arabic, French and English.

Jameel Motors is the global mobility sector brand of Abdul Latif Jameel, building on an automotive heritage that stretches back to 1955.  Jameel Motors is a leading international independent automotive distributor, representing a number of prominent global automotive brands, and is one of the world’s leading independent Toyota distributors in key markets across Middle East, North Africa, Asia and Europe.

Present in 8 markets, Jameel Motors offers full OEM brand representation, including import, distribution and wholesale, retail, marketing and sales of vehicles and parts, servicing, repair and personalization solutions, and component manufacturing.  Its passenger vehicle distribution portfolio includes Toyota, Lexus, Ford, MG Motor, GAC and BYD, together with HINO Trucks and Ford Trucks in Egypt.  Retail only operations further include Peugeot, Renault, and Mitsubishi Motors brand partners.

Abdul Latif Jameel is a global investor and diversified, private family-owned network of businesses which celebrated its 75th anniversary in 2020.  It is comprised of a number of distinct and independent entities across major industry sectors driving the future of the global economy including Mobility; Financial Services; Energy and Environmental Services, and Health, with a number of other diversified interests including land and real estate development: consumer products professional services and advertising and media.  Strong trusted networks and long-established relationships make Abdul Latif Jameel a powerful business and investment collaborator across the world.  It currently has a presence in more than 35 countries on six continents and employs more than 11,000 people of over 65 nationalities.