BYD Türkiye wraps up warm for Europe’s largest winter race

Europe’s largest winter race, the Winter Run Istanbul, took place earlier this month with support from BYD Türkiye, the mobility sponsor of the event.

Featuring more than 6,000 registered runners, the race took place on Bağdat Avenue, one of Istanbul’s most prestigious locations, with all surrounding roads closed for the event.

All runners passed through the BYD-branded start tag at the beginning of the race, and the event featured an official timekeeper vehicle, the sporty SEAL model. Throughout the three-day event, BYD models served as the mobility sponsor, ensuring smooth transportation and support for participants and the event organisers.

Furthermore, many in the BYD Türkiye team took part in the race, supporting each other in their efforts and spending time together outside of the office.