Lexus collaborates with MBC Media Solutions to promote Saudi’s space mission

The digital campaign gained around 10 million views on Twitter.

Lexus in collaboration with MBC Media Solutions has launched a digital campaign promoting Saudi Arabia’s space mission, gaining huge views and engagement online. Saudi Arabia’s historical mission saw the Kingdom’s first astronauts, Ali Al-Qarni and Rayyanah Barnawi and the first Arab Muslim female astronaut who traveled to the international space station and back.

Read here the original Article published in Campaign Middle East.